Neuromarketing Tag

Why Neuromarketing Is the Growth Driver For Businesses In 2024

Understanding consumer behavior is, therefore, more critical now than it has ever been in an environment with a rapidly changing market landscape. Classical marketing strategies are today, ignored as modern consumers experience a constant bombardment of ads and promotional content. It is here that neuromarketing steps in, offering a rather scientific approach toward understanding what influences or motivates consumer decisions. This is exactly why embracing Neuromarketing  by businesses in India can be a game-changer toward gaining sustainable growth.  What is The...