sidearea-img-1

Creative Honchos, we deliver creative experiences and marketing strategies that amplify your brand’s reach, breed customer loyalty – and drive business growth .

Head Branch: Banarsi Heritage, 208, 2nd floor, Ram Nagar, Malad West, Mumbai, Maharashtra 400064

410, Eil Apartment, Nasirpur, Dwarka Sector 1 A, New Delhi 110045

+91 98992 00689
+91 93240 84582

022- 46058489

info@creativehonchos.com

Newsletter

Error: Contact form not found.

 

Facebook Advertising

Facebook is the most powerful advertising tool available and there is no better way to promote your business online. As one of the top Facebook Advertising Agencies we are committed to providing you with the highest quality social media marketing service available. Our team of experts has years of experience in developing successful marketing campaigns for our customers. We are adept at managing all aspects of social media campaigns from strategy to delivery, and our AdWords management services ensure that your ads reach the right people at the right time.
When you work with our social media and digital marketing agency, you’re working with an experienced team that specializes in creating highly effective advertising campaigns. We can help you develop a strong presence on Facebook while maximizing the visibility of your brand.
Two billion people use Facebook every month.
1 out of every 5 minutes people in India spend on a mobile phone is on Facebook or Instagram.
500 million Instagrammers use the app every day.
Show your ads to more people in more places.
Improve your reach by displaying your ads across Facebook, Instagram and Audience Network.

We can run Facebook ads with any budget.

Find people easily: You can choose your audience based on demographics, behaviour or contact information.
Attract their attention: Our ad formats are eye-catching, flexible, and work on every device and at a connection speed.
See results: Our ad reporting tools show you how your ads have impacted your business with easy-to-read visual reports.

Target your Facebook ads audience

Facebook ads appear in the far right column of the user’s page in the ad space. Up to four ads can appear in the ad space, but you have no control over the order in which your ad appears.
Facebook focuses its advertising strategy on massive member data, allowing advertisers to precisely target the audience segment. Indeed, Facebook offers advertisers the ability to reach their exact audience – from a broad demographic to geographic preference and to a more nuanced interest.

Here are some of the ways you can find the right audience for your Facebook ads:

Target by location:

Facebook allows precise location targeting, based in part on your profile.
The data and the IP address of the computer you are logging in to. Most of the cities are in the United Arab Emirates and the Middle East countries. It allows you to expand targeting to include areas around 10, 25 and 50 miles, if you want to reach certain regional markets.

Targeting by interests & likes:

Facebook makes use of its members’ profile data to allow advertisers to navigate to specific keywords. These keywords represent the member’s interests. Topics that users are interested in – such as musical tastes, TV preferences, religious views, etc. – can be used to target your audience further.

Telecom targeting:

You can target people who are already connected to your Facebook page or who are connected to another page of yours. You can also target ads only to people who are not already online; Therefore, your ad is not shown to your existing fans. You can target friends of people who are already connected to your Page.

Why advertise on Facebook?

At last count, more than two billion people were using the social networking site Facebook. And these users interact a lot with the content posted on the network: more than 800 million people like something on Facebook every day.
Of course, when it comes to getting the most benefit from your ad revenue, a very large audience can be a bad thing. After all, you only have to pay to show your brand to people who might be interested in doing business with you. Fortunately, Facebook offers multiple layers of targeting, so you can focus your Facebook ads on the exact audience that is right for your business to maximize your ROI.
We’ll get into the details of Facebook ad targeting later in this post, but for now keep in mind that Facebook’s huge global audience combined with the ability to target your ad by demographics, location, interests, and behaviours allows you to reach the exact people who They are more likely to want to buy your products or services.
Need more persuasion? Consider this: 95.8 percent of social media marketers worldwide said that Facebook provides the best ROI of all social platforms.
Since your competitors are already seeing meaningful results from Facebook ads and increasing their spend, it’s time to develop your own Facebook advertising strategy.

Types of Facebook Ads

Facebook offers 10 campaign goals based on what you want your ad to achieve. For each of these goals, you can choose various ad formats based on your chosen goal and target audience.
Before we dive into some specific examples of Facebook ads and the technical requirements for each format, let’s take a quick look at how different types of Facebook campaigns fit into business goals:
App installs: Encourage mobile or desktop app installs .
Brand Awareness: Introduce your brand to a new audience.
Conversions: Get people to take a specific action on your website (such as subscribing to your list or buying your product).
Share: Show a post to a wide audience to increase the number of likes, comments, shares or photo views; Increase the number of likes for your page; Promotion of an event.
Lead Generation: Get new leads into your sales funnel.
Reach: Show your ad to as many audiences as possible in your audience.
Product Catalog Sales : Connect Facebook ads to your product catalog to show people ads for products they are most likely to want to buy.
Store visits : Direct customers to traditional stores.
Traffic : Directing traffic to a specific web page.
Video views : Show your video to a large audience to increase brand awareness.
If you own a business or a website, you likely created a Facebook fan page just to promote your products or services. You obviously want your fan page to be more popular than any of your competitors because in many cases this means that you are your better company just because you have more likes and followers.
If you want your fan page to stand out, sell land, and become very popular, then you have to advertise it. If you have ever tried to buy likes for fan pages directly from Facebook’s ad network, you must know how confusing it can be. Most importantly, you know how expensive Facebook advertising is. This is why most of the people who are looking to buy real facebook likes turn to us for safe, fast and affordable social media marketing.

Facebook Ads : Guidelines & Examples

Now that you understand the different Facebook campaign goals, let’s explore the different Facebook ad formats.

Facebook Photo Ads:

Advertising specifications on the social networking site Facebook: one image plus text.

Campaign types: All except video views.
Facebook ad image sizes: 1200 x 628 pixels.
Text limit: 90 characters.
Title text limit: 25 characters.

Facebook Video Ads:

Facebook ad specifications : One video plus text.
Campaign types : All
Facebook ad image sizes (thumbnail): Minimum width of 600 pixels; Match the length to the aspect ratio of the video.
Text limit: 90 characters.
Title text limit: 25 characters.
Facebook ad dimensions: 16:9 video aspect ratio (full landscape) or 1:1 (square) for all targets; Other percentages available for certain campaign types.
Maximum video length: 120 minutes

Slideshow Facebook Ads:

Facebook Ads Specification : Video automatically generated from up to 10 still images.
Campaign types : All except Post Engagement and Product Catalog Sales.
Facebook ad image sizes (thumbnail): 1280 x 720 pixels.
Text limit: 90 characters.
Title text limit: 25 characters.

Facebook Carousel Ads:

Facebook Ads Specification : Up to 10 images or videos plus text.
Campaign types : All except Post Engagement and Product Catalog Sales.
Facebook ad image sizes (thumbnail): 600 x 600 pixels
Text limit: 90 characters.
Title text limit: 40 characters (for photos) or 25 characters (for videos).
Maximum video length: 2 minutes together.

Facebook Ads Collection:

Advertising specifications on the social networking site Facebook : A mobile-only ad format that displays many products or features
Campaign types : Conversions, Traffic.
Facebook ad image sizes (thumbnail): 1200 x 628 pixels
Facebook Ad dimensions: Video aspect ratio 16:9 (full landscape) or 1:1 (square)
Text limit: 25 characters.
Maximum video length: 120 minutes

Facebook Canvas Ads:

Facebook Ads Specifications : An immersive ad format that includes text up to 20 images and videos
Campaign types : Brand Awareness, Conversions, Engagement
Facebook ad sizes : full screen
Facebook ad image sizes: 66 x 882 pixels (header); 1080 x 1920 pixels (full screen image)
Text limit: 500 characters

The social networking site Facebook leads ads:

Facebook Ads Specifications : A pre-filled lead form that makes it easy to connect people to your business.
Campaign types : Lead Generation
Facebook ad image sizes: 1200 x 628 pixels
Text limit: 45 characters
Button text limit: 25 characters

Facebook Advertising FAQ’s

Why should I use Facebook ads?
Facebook ads are more user-friendly to set up than Google AdWords because they can reach customers early on in the buying process and result in instant traffic to your website.
How can I generate sales leads for my product using Facebook ads?
To generate sales leads, you can create an ad campaign and boost the page. Set the audience and budget for your advertisement. You can customize the text and image in the ad to specify its target audience, or select from preset combinations of country, language, age group, and so on. Choose lead generation as your object and it will guide you through various steps involved in setting up a lead generation campaign. The call to action will link to a form where you can collect the details of leads generated according to how you set it up; for example, you may ask visitors for their email addresses in order to receive offers tailored to their interests.
Is it worth to spend money on Facebook?
Before you create an ad and pay for it on Facebook, you should determine your return on investment. The cost per click is relatively cheaper and effective than some other social media platforms, but if you are not getting the intended results, then probably it’s not worth the effort.
How do I know what type of audience to choose for my product?
When creating ads, start with a target audience. Then broaden the reach of your campaign by adding one category at a time. You might also want to test several ads with different audience groups related to your business goals. Monitor the ads and then pick one or two groups that have generated the best results, and replicate it for your next ads.
Is there a way to know the industry-wide average cost per click?
According to WordStream, a digital marketing company, data regarding Facebook Ads performed by 256 of its US-based clients reveals that certain kinds of ads tend to perform better than others. This information can be used as a benchmark for creating successful Facebook ads. The best way to determine your success is to create an ad and experiment with different tweaks and re-tweaks.
What kind of images work best for Facebook ads?
It’s been proven that pictures of people are more appealing than other types of images. Many advertisers include their employees in Facebook ads; others use quirky, funny photos. Use your best judgment and discretion when choosing the images for your ads.
Why do Facebook ads get rejected after submission?
If your Facebook ad campaign does not comply with the social media platform’s advertising policies, your ad can be rejected. One common reason for rejection is an image that has a lot of text. Text-heavy pictures have lower distribution and engagement from viewers than no-text images.
How do I track the website traffic from my Facebook ad?
Facebook provides a code that you can install on your website, called the Facebook Pixel. The code allows you to track the site traffic generated by your Facebook ads. It is essential to test and confirm if your pixel is working correctly after setting it up.
Do I have control of where my ads appear?
Once you set up your ad targeting based on geographic location, interests, groups, sex, income level, etc. you pretty much give up control of where exactly your ads appear. However, Facebook has a fantastic feature in the managed ad page where you can review the list of URLs where your ads appeared. Facebook recommends updating this list every 30 days by blacklisting those URLs where you do not want your ads to appear on.
What are the different types of Facebook ad formats?
There are eight ad formats available on Facebook: video, story (image), photo, carousel, messenger, collection (images), slideshow (images), and playable. The right format for your ad depends on your goal and the type of ad copy you write.
Facebook ad campaigns produce varied results, depending on many factors, including the quality of the ads and your investment level. The only way to determine the exact effectiveness of Facebook advertising for your business is to make an effort, create the ads using the guidelines and then monitor them over time.